Scale up service Design processes

Software tools for beginners and large organisations

When Marc and Jakob published the first book This is Service Design Thinking, they promised an app for service designers. Yes, it was 2010, and everyone was doing apps.

Today, Smaply and ExperienceFellow are two matured software solutions used by large organisations across the globe. IBM, Nike, and Deloitte work with these browser-based products to foster human-centred design processes across departments.

Service designers use Smaply to come up with professional deliverables in minutes – or to implement design-informed management structures. ExperienceFellow enables researchers to gain unique insights from their participants with a smartphone-based solutions.

Both solutions are offered by More than Metrics from Austria, founded by Marc and Jakob together with their partner Klaus.

Learn more about SmaplyLearn more about ExperienceFellow

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